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Saturday, September 6, 2014

New York Fashion Week: Herve Leger marries style

"My inspiration for the collection is a modern day onna-bugeisha, which is a Japanese warrior woman, and I wanted to bring to this collection the femininity, the strength, the journey of a woman. So the collection starts off with sort of traditional Japanese shapes, you have the kimono, which is almost impossible to do in bandages, but that's alright," Lubov Azria, half of the design duo, said of the brand's runway show at Mercedes-Benz Fashion Week (MBFW) in New York on Saturday (September 6).

"At the end, she is a lotus flower, and lotus means rebirth, love and peace. So basically you see a whole transformation, because women are not about war, it's about peace and love and bringing life to this world," said Azria........



The iconic Herve Leger skintight bandage dress, famous for strips of fabric that hug a woman's body in all the right places, got upgrades by adding beads, studs and metallic embellishments.

The bandage dress is traditionally made with a sweater knit fabric.

Models wearing dresses with sexy cutouts, intricate metal studwork and woven detailing strutted down the runway.

The bandage dress - now synonymous with the brand - has been a favorite of Hollywood actresses and models since the 1980s when the French fashion house first unveiled the body-conscious style. In 1998, the Herve Leger label was acquired by BCBG Max Azria Group, an American fashion brand based in Los Angeles.

Herve Leger by Max Azria debuted on New York runways in fall 2008. Fashion Week in New York, a twice-a-year event, runs through September 11.